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Jasberry Rice – The New ‘It’ Superfood

May 19, 2021

The new ‘it’ superfood

Unsure of what Jasberry rice is? Gram for gram, this wonder purple rice contains 2.8 times the antioxidants of blueberries. Jasberry rice is a variety of non-GMO rice that has resulted from decades of natural cross-breeding.

Jasberry rice contains a high dose of antioxidants called anthocyanins, making it a superfood. It also gives it a dark purple colour. Anthocyanins are particularly powerful with fighting against inflammation, free radical damage and protecting against cell damage.

A delicious social enterprise 

“I am so happy and proud to support a worthy social enterprise such as Siam Organic, and at the same time bring a nutrient-dense superfood ingredient to all of our customers”, says Ms Yeap Cheng Guat, founder of Cedele.

Peetachai (Neil) Dejkraisak, CEO/Co-founder, Siam Organic Co., Ltd. & Jasberry Co., Ltd.shared that he chose to work with Cedele in Singapore as our ethos of Eat Well, Be Well is something that they share.

Neil explained that “in 2017, we first tried Cedele’s food and wanted to partner with them as the food was so delicious and the ingredients so healthy that we knew there’s a deep level of care that goes into the food at Cedele. After meeting its founder, Ms Cheng, we were even more impressed by how much she cares for not just the well-being of her consumers, but also the well-being of the supplier (in this case the farmers in Thailand). After that, it was an easy decision for us to partner with such a wonderful company.”

Siam Organic packages and distributes organic Jasberry rice internationally, connecting small-scale farmers in rural Thailand with global markets. At the same time, Siam Organic also works with impoverished farmers from the North-East of Thailand to alleviate their poverty, reduce farming input costs, increase yield and guarantee a higher purchase price, making rice farming a more sustainable livelihood.

For more information on Jasberry rice and their social impact, go to www.jasberry.net.

Where can I try Jasberry rice?

Papillon of Barramundi

In Cedele’s All-Day-Dining outlets at Wheelock Place and Great World City, you can find one dish on the menu containing Jasberry rice – Papillon of Barramundi.

You can find Jasberry rice in Singapore exclusively sold by Cedele. The 1kg packs can be purchased in stores (Tanglin Mall and Great World City Cedele outlets), online here and also on Redmart.

Jewelled Jasberry Rice Salad (Vegan & Gluten Free)
Time: 30 minutes
Serves: 5-6

Make a vegan and gluten free Jewelled Jasberry Rice Salad at home with our easy-to-follow recipe. Build your own healthy and delicious grain bowl by adding proteins such as creamy avocado, poached egg, grilled chicken or seared salmon.

Our pro tip: Make a batch and eat through the week for fuss free weeknight dinners and office lunches. Or freeze in portions and steam to reheat.

200g Jasberry Rice, uncooked
1 tbsp Olive Oil
140g Carrots, cut into small cubes
1 Red Onion, cut into wedges
2 pinch of Pink Salt
20g Dried Raisins or Currants
20g Almond Flakes, lightly roasted, plus extra to serve
20g Flat Leaf Parsley, coarsely chopped, plus extra to serve
50g Pomegranate Seeds, plus extra to serve

40g Olive Oil
20g Lemon Juice
20g Pomegranate or Cranberry Juice
1 Garlic Clove, crushed
5g Organic Unrefined Sugar
1/4 tsp Pink Salt
1 pinch Black Pepper

1. Place all vinaigrette ingredients in a screw top jar, cover and shake well. Set aside until ready to use.
2. Cook Jasberry Rice according to instructions on pack. You should yield 400g of cooked Jasberry Rice. When done, spread onto a tray to cool. Set aside until ready to use.
3. Meanwhile, heat olive oil in a shallow pan. Once oil is hot enough, sauté carrot cubes and red onion. Keep tossing to prevent onions from burning.
4. Season with a pinch of salt. Once done, set aside to cool.
5. Place Jasberry Rice in a large bowl. Add vegetables and all remaining ingredients. Toss gently.
6. Shake vinaigrette again to mix it well. Pour over rice salad. Toss well gently. Place on a serving plate or in a shallow bowl. Top with extra chopped flat leaf parsley, pomegranate seeds and almond flakes. Enjoy!

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